Branding is all about how you are seen by your clients, and how you see yourself. This means establishing your tone-of-voice or the 'personality' of your business and making sure your visual identity matches these elements. Your brand should stake out your area swiftly telling clients and would-be clients why you are different and why that's a good thing for them.
It's about inspiring the customer's journey. From the moment they come across your brand every touch-point should be consistent in mood and emotional trigger.
To create a cohesive brand you need a strong visual identity at it's core. The identities that we create will work on both analogue and digital media, and have instant impact to really get you noticed. Alongside the logo we'll create a full visual treatment flexible to your specific needs. This could include illustrations, patterns, icons, pictograms, photographic and art direction, colour treatments and typography. And to top it off we'll ensure a great consistency across your brand - whether it's your business card or store-front signage we'll ensure it always look pixel sharp.
We look to create brands that really stand-out in your marketplace - giving you a visual edge, as well as a clear strategy for you to capitalise on and see a return on your investment. We spend a lot of time getting a feel for your business, researching competitors and finding out what makes you tick to give you the most appropriate brand we can.
You can see previous brand identity designs examples below...
We conceptualised, curated, managed designed and laid out this beautiful limited edition book showing Southend off in a light never before seen.