Twitter is a social media platform where users can share thoughts, opinions & news in 140 characters of text. Twitter is a free, fast and easy way to connect with your customers and market your services or products. It’s a great way to engage with customers and provide a good customer service, as it allows you to respond quickly and efficiently. If you're new to Twitter or are unsure whether you will be able to get your head around it, here are the most important things you need to know about Twitter, we have even thrown in some useful tips to help you along the way!
A tweet is a 140 character message that all of your followers will be able to see on their timelines. The best tweets are those that are funny, newsworthy, helpful or that have inspiring content as these are the tweets that are more likely to be shared and will engage your followers. Remember you are what you tweet; you only have 140 characters to communicate your thoughts or opinions so every word matters!
Tip: Consistency is key with Twitter; you should tweet at least once a day.
Retweeting is a way of sharing something interesting from someone else to your own followers; this is how tweets can go ‘viral’. There are two ways to retweet someone; you can simply click the ‘Retweet’ button underneath the tweet you want to share, this will share the actual tweet from the original poster with a note above the tweet saying ‘Retweeted by (your Twitter name)”. As shown below:
Or, you can manually retweet, by copy and pasting the tweets content into a new tweet preceded by RT and the @username of who you are re-tweeting, this method allows you to add a personal comment in the tweet . As show below:
To mention another twitter user in your tweet, use the ‘@’ sign directly followed by their username e.g. @JustGrowCo. There are two types of mentions @reply and @mention. If you begin a tweet with the @username this is an @reply , the tweet will only be seen by the person you replied to and people who follow you both. If the @username appears anywhere else in the tweet it is a @mention and all of your followers will be able to see the tweet.
Example: If you start your tweet with a @username e.g. “@RichGrowCo Keeping it real with #brand appropriate footwear – corporate coloured flip flops” only people who follow Grow and Rich will see the tweet. Instead, by mentioning Rich in the middle of the tweet all of our followers will now see the tweet.
Hashtags are used to mark keywords or topics in your tweet, the can occur in the beginning, middle or end of your tweet. To create a hashtag, use the symbol ‘#’ before your keyword / phrase (no spaces) in your tweet e.g. #branding #leighonsea
Hashtags are used to help your tweets show better in Twitter Search. For example if someone searches for #banners, if your tweet includes ‘#banners’ you will show up as a result, as we have done below.
Tip: Don’t over-tag your tweet, try to keep it to no more than 2 hashtags per Tweet.
Twitter is free to join, just go to www.twitter.com to sign up or if you need any help with your social media give us a call on 01702552918
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