CASTING CALLOUT

May 24, 2019

The Grow Creative Co. are looking for around 24 individuals to take part in a print and video campaign around the theme of sustainable travel under the working title “This is what a cyclist looks like.”

Everyday all kinds of people get on their bike or use another method of sustainable transport to get to work, school, or college. It doesn’t matter whether it’s a bone-shaker, BMX or Brompton we want to hear from you so you can help us convince more people to get their bike out of the shed, borrow their brothers or even just take the bus rather than beg Mum for a lift.

This campaign is ABSOLUTELY NOT about your pro-cyclist on a 3K bike dressed all in Lycra.

We’re looking for a really diverse cast and want real people of all shapes and sizes and abilities to be included in this campaign.

REQUIREMENTS

1. This is open to all people of working age (18+) although we are particularly interested in hearing from you if you’re between 18 and 25.

2. We will be shooting in Southend, Basildon and Thurrock so are looking for people who live in and can represent each borough.

3. You will need to be available throughout June although each person WILL ONLY BE REQUIRED FOR ONE DAY. You will need to be available for the whole day although once your scene is finished we’re happy to let you go.

4. You MAY need to be available on a weekday (Please let us know if you can only do weekends)

5. You will need to be able to give your permission to be featured in marketing materials for an Essex wide campaign

6. We are after a really authentic cast so you should have your own bike that you use regularly.

WHAT YOU’LL GET IN RETURN

1. A digital hi-rez copy of the final photo - your portrait

2. Transport if required to and from the shooting locations

3. Lunch, tea, coffee etc

4. £100 Cash

If you’re interested please…

1. Send an email from you to hello@justgrow.co that introduces yourself, tells us a bit about yourself (100 words or less please)

2. Please include 2 Photos (1 head shot and 1 full length please) so we can see what you look like - we want to see you exuding some confidence in front of your camera!

3. Your daytime contact number

4. Your Social Media links

PLEASE USE THE HEADLINE “ HEY YOU…THIS IS WHAT A CYCLIST LOOKS LIKE” and email hello@justgrow.co

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